Cultural Experience Design

We Create Experiences
That Last

Impactful solutions connecting people, places, and stories

Explore our work
Let’s create together

Our story

CED Company A Kuwaiti startup company run by specialist curators in cultural experiences, exhibitions, and designing the visitor experience.

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CHAPTER 01 · Date to be added

The beginning

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CHAPTER 02 · Date to be added

Shaping the vision

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CHAPTER 03 · Date to be added

First experiences

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CHAPTER 04 · Date to be added

Looking ahead

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Beneficiaries

الشركات الخاصة

Public authorities

المؤسسات الحكومية

Cultural centers

المتاحف الخاصة والعامة

Public and private museums

المراكز الثقافية

Private companies

Stakeholders in creative industry

Our Work

Museum Consultation

Client: Byoot W Hikayat Museum
Location: Kuwait
Service: Consultancy about museum management and visitor’s experience
Year: 2024

Research Projects

Client: National Council for Culture, Arts and Letters
Location: Kuwait
Service: A comprehensive research for (Souq Alhareem) revitalisation and renovation project
Year: 2026

Executive Wellbeing

Client: Kuwait Finance House (KFH)
Location: Kuwait
Service: A tailored mental health and resilience programme for executive leadership in cultural and civil-sector institutions
Year: 2024

Knowledge Patronage

Client: ICOM Arab
Location: MENA Region
Service: Sponsoring the supervision of the book translation, layout and cover design
Years: 2024–2025

Community partnerships

  • Ithra Conference
  • Huroof and Sophia
  • Archive
  • College of Architecture
  • Supporting ICOM Kuwait

What we do

تصميم

Design

Curation and design of museums & exhibitions and cultural institutions

تقديم

Consultation

Cultural solutions and museum advisory services

تعليم

Education

Integrated training programs for cultural institutions' professionals

تفعيل

Research

Deliver deeper and more impactful experiences through research

Proud Partners

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Have a new experience in mind?

Let’s talk

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Sara Alhindi

Founder & General Director

Founder of Cultural Experience Design, cultural experience designer, writer, curator and researcher in cultural studies and exhibition and museum curation. Her interests focus on art history and its connections to society and cultural change. She holds a bachelor’s degree in educational technology and has experience in academic training and learning technologies, alongside extensive experience developing cultural and museum projects. She serves as Secretary General on the board of ICOM Kuwait, the national museums committee affiliated with the International Council of Museums.

Dr. Sundus Alrashid

Co-founder & Museum Consultant

Co-founder and museum consultant at Cultural Experience Design and an independent researcher. She holds a PhD in museum sociology from Brunel University London and a master’s degree in Museums, Galleries and Contemporary Culture from the University of Westminster, UK. Founder of ICOM Kuwait, the national museums committee, which she has chaired since 2022. She is a member of the Advisory Council of the International Council of Museums (ICOM) and contributed to the translation of Museum Basics with the Arab Organisation of Museums.

Prof. Monica Degen

Professor of Urban Studies | UK

Professor of Urban Studies at Brunel University London, with extensive experience in international projects exploring cultural regeneration and its effects on London streets, heritage areas and shopping centres. She has contributed to the redesign of public spaces, museums and neighbourhoods in Barcelona, the Msheireb Downtown Doha project, and, more recently, the relocation of the Museum of London to Smithfield Market. Her work has informed the Museum of London, the Charterhouse museum, Cologne City Museum, Hillingdon Council’s regeneration of Hayes and Uxbridge, and Barcelona City Council.

Hoda Zekry

Artist & Art Historian | Egypt

Writer, translator and curator — founder of Khana Studio.

Amro Amer

Curator & Designer

Visual identity designer, creative director and founder of Khana Studio.

Dr. Abdulaziz Alawadhi

Assistant Professor in the Department of Philosophy | Kuwait

Dr. Abdulaziz Alawadhi is a professor in the Department of Philosophy at Kuwait University. His research interests focus on contemporary philosophy, ethics, the formation of the self, and the relationship between human beings and cultural and social practices. He is also interested in the philosophy of everyday life and the ways in which experiences and practices shape our understanding of ourselves and the world.